CHAPTER 1 History A Need to Belong People are different They look different speak different languages and like and dislike different things You’re even different from your family and friends Maybe you think pineapple on pizza should be outlawed but your brother always orders Hawaiian pizza with extra pineapple Perhaps you love camping and your friend prefers hotels But people are also very much the same They need the same things air water food and somewhere to live They also need something else to belong People want to feel connected It’s a basic human drive Think about how you feel when you are laughing 4 21st century skills library
According to researchers our need to belong is so fundamental that even one instance of being excluded can affect our health self-control and even test performance with a friend or having an important conversation with someone in your family It’s a great feeling to be connected This is why social networking took the world by storm What started as a chance to chat with others online has turned into one of the most common and popular ways for people to communicate and connect 5 SOCIAL NETWORKING
AIM was so popular that by the mid-2000s its users made up over half 52 percent of the online instant messaging industry Reaching Out Online In the 1970s computer techies long before they were known by that term created bulletin board systems These online meeting places allowed people to chat on a public forum They mainly used it to buy and sell things It ran through the telephone lines Because telephone companies charged for all non-local long distance calls at that time most people just connected with people who lived nearby In the late 1980s CompuServe a system originally designed for businesses to use went public and thousands of people began connecting on many different forums 6 21st century skills library
AOL In 1985 America Online or AOL entered the market AOL started as an online forum for people who owned outdated Commodore 64 computers Millions of people became members of the online forum They filled out their profiles and connected with friends In the late 1990s to early 2000s AOL Instant Messenger AIM took the nation by storm AIM wasn’t the world’s first instant-messaging platform but it was the most popular By the mid-2000s 52 percent of instant messengers were AIM users Social Networking Timeline Company CompuServe AOL America Online Classmates com Friendster LinkedIn Myspace Facebook Twitter Instagram Google Snapchat Musical ly TikTok Launch Year 1980s 1985 1995 2002 2003 2006 2010 2011 2014 2016 7 SOCIAL NETWORKING