BUILT FOR SUCCESS THE STORY OF Pixar S A RA GILBERT
T H EST OR Y OF PIX AR he staff at Pixar was anxiously await ing the release of the reviews for the company's first full length feature film Only a few employees had been lucky enough to attend one of the November 1995 premieres of Toy Story and they knew that audiences had loved it so much that many adults had sobbed during the movie When the New York Times was opened on the morn ing of the film s official release the anxiety in the Pixar offices turned to delight Toy Story was described as a work of incredible cleverness and its director John Lasseter was called in spired As similar reviews appeared in other newspapers and magazines Pixar posted a short statement on its website Quite honestly we're totally amazed by how much good press our little movie has gotten BUILT FOR SUCCESS