And in 1920 if young Bob and Joe Switzer had thought their family’s Montana cottage would look better with a yellow glow they would have been out of luck too
But not for long After all it was the Switzer brothers themselves who would soon bring those eye-popping yellows oranges and greens into the world It would just take a few bright ideas
The Switzer brothers illuminating tale begins with Bob born in 1914 From early on Bob loved to work He earned money shoveling snow picking beets and using a souped-up Model T Ford to round up wild horses Bob wasn’t just a worker he was a planner too One summer he saved his money to pay for a ride in the open cockpit of a stunt plane at the fair in Billings
Joe younger by fifteen months exerted himself a lot less than his older brother practicing magic tricks was more his speed With his knack for sleight of hand he made metal rings and playing cards seem to disappear and reappear Joe also had a problem-solving streak His dad had kidney trouble and a bad back so Joe rigged a mirror allowing Mr Switzer to lie down at the back of his drugstore and still watch for customers coming through the front door