Table of Contents Have a Purpose Know Your Audience Plan Your Posts 8 Identify keywords 10 Give Away Your Knowledge 12 Write Catchy Headlines 14 Use White Space 16 Pictures Say 1 000 words 18 Include Links 20 Keep It Short 22 Review and Edit 24 Engage Your Audience 26 Writer s Checklist 28 Glossary 30 For More Information 31 Index 32 About the Author 32
Have a Purpose Congratulations You've decided to more you will attract followers who join the blogosphere with your very share your passion own blog The word blog is short for Let's say you love animals and your weblog A blog is a website in which family often fosters litters A blog you record or log your thoughts about animals may be too broad stories and experiences Your blog A blog about caring for newborn can help you talk with people who puppies and kittens might be are interested in the same things as specific enough you no matter where they live Or maybe you have a particular The first thing to do when starting service goal in mind Perhaps you've a blog is to find a subject to blog started a neighborhood campaign about To help you pick a subject read other blogs Which ones catch your interest How might you offer a different perspective on a subject Blog about Keep in mind the more something focused your subject the you love or are interested in MINO
to save the old oak tree A blog can Your posts can take many forms help you make people aware of your You can make lists of tips You can efforts It may help you gain support share current events You can review books about your subject You can Your blog will contain posts recommend products You might and pages Pages can include even have other people contribute information you don't change often their thoughts in such as an About Me page An guest posts About Me page is where you can tell your readers about yourself This Some can help them get to know people blog you Be careful though about raising their not to put private pets information online such as your phone number or address Posts are what you write on a regular basis They include the content you create about your subject TRY IT OUT Quick Tips List three possible subjects for your blog Does one give you more energy than the others Come up with a name for your blog that captures your passion Choose a blog subject you re interested in Read other blogs like the one you want to create Decide on the types of blog posts you ll use