Consumer Sense

Consumer Sense — page 3
Needs and Wants People consume goods and services for many reasons It is important to understand the difference between consuming to meet a need and consuming to meet a want Understanding needs Needs are things people must have to survive or to live happy and healthy lives People need food water and shelter They also need education clothing and health care Of course not everything they need can be bought Love respect happiness and a sense of purpose are not available to buy Understanding Wants Wants are things that people do not need to survive They are nice to have but not necessary A new pair of designer shoes the latest cell phone and a faster computer are usually wants not needs Food water and shelter are needs because they are things people need to