Table of Contents Chapter one What Is a Digital Brochure Chapter two What’s Your Message Chapter three Picking Out Pictures Chapter four Putting It Together Chapter five Sharing Your Brochure with the World glossary find out more index about the author 4 9 15 21 26 30 31 32 32
Chapter One What Is a Digital Brochure 4 C h a p t e r o n e W h a t i s a D i g i t a l b r o c h u r e Have you ever seen a display rack filled with bright pictures printed on folded paper Those folded papers are brochures You might find them in rest stops along a highway or near the entrances to stores These brochures might advertise things to do or places to eat But brochures can be used for many other purposes as well Have you ever wanted to tell people about a project you’re working on Perhaps you wanted to encourage people to do something important like take steps to save brochures are often used to advertise tourist attractions to travelers
5 the environment Or you were holding a fund-raiser for your school or club and needed to tell people why they should chip in Maybe you started a small business selling things and wanted to let people know about the work you do These are just some things that brochures are good for Brochures use words and pictures to provide informa tion They tell readers about a topic and encourage them to do something It could be to donate to a charity join a group visit a new town or participate in a new activity Brochures are often printed However you can also make digital brochures using a word processing or desktop pub lishing program on your computer You can e-mail these digital brochures to people or post them on a Web site Printed brochures are useful for providing information to people who are away from their computers